Guy writing about how much he loves search engine marketing

Why is SEO important for your business?

What is the difference of SEO and Internet marketing?


People often ask “Is SEO the same as Internet Marketing?” The simplest answer is that SEO is one of the tools available in your Internet Marketing arsenal.

It is not Internet Marketing as such but it can be part of your overall Internet Marketing campaign which normally includes other things like social media promotion, content strategy etc.

Good content is still the most important success factor with or without SEO.


Before closing this introduction to search engine optimization you must have very clear in your mind that SEO cannot help you if you don’t have good content.

In other words if you try to SEO a website with not very good content your chances of succeeding (in the long term) are minimum.

On the other hand, a website with good content can do well with or without SEO. SEO will just give the web site an extra boost.

SEO is a must for every web property


To sum it up, Search engine optimization or SEO is a way to optimize your website so that search engines will understand it better and give you higher rankings. It is important since a good SEO approach can drive more traffic to your website, blog or on-line store and gain more customers, make sales and fulfil your business purpose.

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